I’ve never understood why people ask, “Are you a cat person or a dog person?” Why the dichotomy? Isn’t it possible to love both? Of course it is; I have a special thing for both. It’s the same with matcha and coffee. People seem amazed when I tell them that I still drink coffee, as if [...]
When we drink matcha, we’re actually drinking a plant. Not the extract of a plant, mind you: the actual plant itself.The leaves of this gorgeous plant are plucked by hand, then steamed to preserve their brilliant color, then dried, then finely ground using specially designed grooved granite wheels.
For most of us, it’s common sense that tea is made with boiling water. Plonk tea bag in cup, add boiling water, steep, toss bag, drink. The end. How do we break free of fixed ideas like these? The brain has many ingenious ways of dealing with complexity, and a prominent one is to categorize informat
I recently had the opportunity to have a cup of matcha with the fascinating and inspiring Tynan, a young entrepreneur who’s obsessed with living a fulfilling and adventure-packed life. We hung out in his remarkable RV — parked behind a gas station in SF — which he has customized to an almost unimagi
I recently had matcha in SF with the inimitable Leo Babauta. This guy, despite having created an army of fans who love his musings on productivity, happiness, minimalism, frugality, vegetarianism/veganism, health and fitness, setting goals, and many other topics has clearly digested the concept of h
By now, most people with even a marginal interest in food and food trends have heard of matcha. This is a good thing, and its overall popularity continues to climb. The confusing issue is that many people consider matcha to be in essence a kind of exotic spice, to be used as an ingredient for cookin
I recently had what can only be described as a transcendent matcha experience: I drank the equivalent of about 12 servings of matcha, but did so in just three stunningly beautiful bowlfuls as I sipped a viscous, almost pudding-like manna that summarily blew out some neuronal pleasure circuits and la
I recently had the pleasure of spending an afternoon at the home of musician, radio host, and deadhead extraordinaire David Gans and his lovely wife Rita. They were curious about matcha, so I brought some along and taught David how to make a cup, breakaway style. Great merriment ensued, David got ou
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