Eric Gower

208 Posts

Posts by Eric Gower

General Matcha Questions

What’s your recommended daily intake? Is there such a thing as too much matcha?

Most people can tolerate, and indeed thrive on, 2 to 3 servings per day, with “serving” referring to a gram of matcha. A three-gram drink would thus be considered three servings. Eric typically has between 5 and 10g daily, and many of our customers do as many as 15-20g per

General Matcha Questions

Why the name "Breakaway?

It started with Eric’s second cookbook, “The Breakaway Japanese Kitchen,” a book that focused on Japanese ingredients but “broke away” from canonical approaches. Breakaway Matcha departs from the traditional world of matcha with a focus on extreme quality and a commitment to a daily and mindful enjoyment of this

General Matcha Questions

Is "ceremonial" matcha somehow better? Is it even real?

This term has lost most of its meaning. Because there is no governing body of any type that monitors/controls what can be labeled ceremonial, anyone can -- and does -- use this moniker to connote quality, even though much of the “ceremonial” matcha on the marketplace is in fact

General Matcha Questions

Can matcha help stabilize blood sugar levels?

Matcha does indeed help stabilize blood sugar levels, making it ideal for diabetics. There appears to be a direct connection between antioxidant activity and hypoglycemic activity. The natural sugars (polysaccharides) in matcha help to stabilize blood sugar levels, and to protect against insulin spikes, thus stabilizing blood sugar levels. Polysaccharides

General Matcha Questions

I've heard good things about matcha increasing good bacteria and inhibiting bad bacteria. True?

Matcha has huge quantities of polyphenols — the naturally occurring compounds found in the tea plant that are thought to be responsible for some of the health effects conferred by a diet rich in fruit and vegetables. These polyphenols get broken down by our gut bacteria into bioactive, polyphenol-derived metabolites. Not

General Matcha Questions

Does good matcha really give you better breath?

Really! And not just compared with shall-we –charitably-call-it unpleasant coffee breath. The catechin blast of matcha acts as a kind of sterilizing agent. A cup of matcha after a meal retards the growth of germs, which cause periodontal disease and halitosis (bad breath). It also protects the tooth enamel. Dentists

Orders / Shipping / Ecommerce

Can I call you to place an order or ask a question? Text?

Yes, absolutely -- call us anytime at 415-462-3313 and we'll be happy to place an order manually for you. We're working on a feature that allows texting ... please stay tuned!

Orders / Shipping / Ecommerce

Can I pick up my order at your office?

Absolutely -- we love it when we get to meet you in person. We're in beautiful San Anselmo, CA, and are generally here from 9 to 5.

Orders / Shipping / Ecommerce

I’ve heard you have occasional sales and in-person events … how do I find out about them?

Easy -- you can sign up. We have all kinds of cool stuff going on if you're local (SF Bay Area): musical performances, ceramics sales, book/author events, summer parties ... and of course discounted matcha (even if you're not local; we love offering our regular customers

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