How Can You Tell Good Matcha From Bad Matcha -- Color is Key
Learn how matcha color, aroma, taste, finish, and texture are indicators of good, and bad, matcha.
Eric Gower
209 PostsPosts by Eric Gower
Organic Matcha Versus Conventional Matcha
It’s counterintuitive, but organic matcha is by no means the better choice when it comes to great matcha.
The Story of Matcha
A brief historical overview of how matcha migrated from its origins in China to Japan, and, 900 years later, to the rest of the world.
How To Make Matcha, Breakaway Style
Learn how we like to make matcha here at Breakaway HQ.
How To Store Matcha
Tips and best practices on the optimal way to keep your matcha happy.
Liquid Meditation
The many ways in matcha can help your meditation practice.
How Matcha is Produced
A primer on how Japan’s best farmers grow and process matcha.
Matcha Harvest, Generational Farming, Wendell Berry
The 2019 matcha harvest has pretty much come to a close, as it does every year at this time. By all accounts, it's been an exceptional one.It's the busiest time of the year for both producers of matcha and processors of matcha. The farmers have culminated their year-long efforts, and, if things have
"Enhanced" Matcha, Anyone?
As many of you reading this know, the combination of good matcha and good water, made with some care and love, is one of those sublime and rare experiences that can't be reduced any further. Just two things: matcha, and water. Water quality and water temperature will affect things, to be sure (as wi
Join 1k+ Readers —
Get Premium Stories and Insights
Get our best stories, insights, and trending topics delivered straight to your inbox. Join thousands of readers who never miss what matters.